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27 October 2010 | Nas Ozcan Blog
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Service Management Presentations
This week Nas looks at why you need to take your audience on a journey when delivering a presentation...

I have spent a lot of time presenting and even more time sitting through other people’s presentations. If I am honest, the majority of presentations can be like watching paint dry and unmemorable. I feel that many people suffer from presentation paralysis and fail to spend sufficient time on making their presentations fun, interesting and to the point. There is a quote that summarises this "I have only made this letter longer because I have not had the time to make it shorter". The importance of presentation skills in Service Management should not be underestimated. This is a key skill and can make a big difference to a career in Service Management if mastered well.
Obviously some people are naturally gifted when it comes to presenting and are able to perform presentations easily with standing ovations at the end of every session! They use their charisma, create great slides, and tell a story with passion. But the rest of us mortals must dedicate time to learning such techniques.

I have a young nephew and one of things I see is a disconnect in what he learns at school and the skills he needs to succeed in the corporate world (possibly Service Management if I can influence him well enough!). In my opinion presentation skills should be taught in schools at an early age. If I had my way, classes would consist of storytelling and teaching children how to put complex content into concise, fun and interesting presentations.
There are many presentation tools with PowerPoint being the obvious choice. However there other tools such as white boarding, whereby the presenter draws the story on a whiteboard to add some variety to the presentation. Basically whatever tool used should ensure the audience is taken on a journey, rather than looking at their watch, waiting for the presentation to end.
Feedback and comments are always welcome!

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